--- description: How to set Google Business Profile attributes so customers filtering for Wi-Fi, accessibility, outdoor seating, or payment options actually find you. title: Surface the Details Customers Filter For | SyncMyReviews Guides image: https://res.cloudinary.com/de3yzjwhk/image/upload/v1774523070/seo/og_image.jpg --- [Skip to the steps](#how-to) Google Business Profile Playbook # Surface the Details Customers Filter For Attributes like "free Wi-Fi", "wheelchair accessible", "outdoor seating" or "LGBTQ+ friendly" appear directly in Google Search and Maps. They turn passive listings into filterable matches for the exact thing a customer is looking for. Guide 7 of 17 Last reviewed August 21, 2026 29%more likely to consider purchasing from a complete profile 7xmore clicks for businesses with complete profiles Sources: Google Internal Data ## Surface the Details Customers Filter For ## How to add business attributes 1. Go to your Business Profile. 2. Select Edit profile, then click "More". 3. Find the attribute category you want to change and click Edit. 4. Toggle each attribute Yes or No based on what your business actually offers. 5. Click Save. business.google.com / profile / attributes #### Attributes Amenities & accessibility Free Wi-Fi Wheelchair accessible entrance Outdoor seating Pet friendly Free parking lot Accepts credit cards These attributes show up directly in Google Search and Maps filters. ## Best Practices * Only toggle on attributes you genuinely deliver — Google flags or removes profiles that misrepresent themselves. * Categories of attributes include accessibility, payments, dining options, amenities, and crowd. Walk through each. * Re-check seasonally; attributes like 'outdoor seating' or 'curbside pickup' can change with the weather or staffing. Enhance your online visibility and transparency by leveraging key attributes on your Google Business Profile. Details such as 'pet-friendly,' 'Wi-Fi,' or 'outdoor seating' are displayed directly on Google Search and Maps. Accurately utilizing these attributes significantly increases your discoverability, helping customers quickly locate businesses that offer the specific features they require. ## You're done when * Every attribute you enabled genuinely applies to your business. * You reviewed each attribute category, not just the first one. * Enabled attributes appear on your public profile. Put your reviews to work ## Turn the work you just did into digital trust everywhere customers look A polished Google Business Profile is only the start. SyncMyReviews pulls every review you've already earned across Google and Facebook into one place, then puts that hard-won social proof to work on your website, in your emails, and anywhere a buyer is deciding whether to trust you. Start your 14-day free trial ## Related guides [Business CategoryPick the Right Primary and Secondary Categories](https://www.syncmyreviews.com/guides/gbp-business-category)[Business DescriptionWrite a Business Description That Converts Searchers](https://www.syncmyreviews.com/guides/gbp-business-description)[OfferingsPublish Your Services, Menu, or Inventory With Prices](https://www.syncmyreviews.com/guides/gbp-offerings) ## Language * ![](https://www.syncmyreviews.com/assets/us.png)English * ![](https://www.syncmyreviews.com/assets/fr.png)French * ![](https://www.syncmyreviews.com/assets/de.png)German * ![](https://www.syncmyreviews.com/assets/nl.png)Dutch * ![](https://www.syncmyreviews.com/assets/es.png)Spanish --- [LinkedIn](https://www.linkedin.com/company/syncmyreviews) ```json { "@context": "https://schema.org", "@id": "https://www.syncmyreviews.com/#organization", "@type": "Organization", "name": "SyncMyReviews", "url": "https://www.syncmyreviews.com", "logo": "https://www.syncmyreviews.com/brand/syncmyreviews-logo-512.png", "description": "SyncMyReviews helps businesses collect, manage, and display customer reviews to enhance credibility and trust.", "sameAs": [ "https://twitter.com/SyncMyReviews", "https://www.linkedin.com/company/syncmyreviews", "https://www.facebook.com/syncmyreviews" ] } { "@context": "https://schema.org", "@graph": [ { "@id": "https://www.syncmyreviews.com/#website", "@type": "WebSite", "name": "SyncMyReviews", "url": "https://www.syncmyreviews.com/", "publisher": { "@id": "https://www.syncmyreviews.com/#organization" } }, { "@id": "https://www.syncmyreviews.com/#software", "@type": "SoftwareApplication", "name": "SyncMyReviews", "description": "Platform that automatically syncs, manages, and displays customer reviews from Google Business Profile and Facebook Pages on your website in real time for SEO and trust building.", "applicationCategory": "BusinessApplication", "operatingSystem": "Web", "slogan": "Every review. 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In real time.", "image": "https://www.syncmyreviews.com/brand/syncmyreviews-logo-512.png", "url": "https://www.syncmyreviews.com/", "offers": { "@type": "Offer", "price": "29.00", "priceCurrency": "USD", "priceSpecification": { "@type": "UnitPriceSpecification", "price": "29.00", "priceCurrency": "USD", "billingDuration": 1, "unitCode": "MON" }, "availability": "https://schema.org/InStock", "url": "https://www.syncmyreviews.com/pricing", "description": "Start with a 14-day free trial, no credit card required." } } ] } {"@context":"https://schema.org","@type":"Article","headline":"Surface the Details Customers Filter For","description":"How to set Google Business Profile attributes so customers filtering for Wi-Fi, accessibility, outdoor seating, or payment options actually find you.","mainEntityOfPage":"https://www.syncmyreviews.com/guides/gbp-business-attributes","articleSection":"Business Attributes","datePublished":"2026-05-08","dateModified":"2026-08-21","image":"https://res.cloudinary.com/de3yzjwhk/image/upload/v1774523070/seo/og_image.jpg","author":{"@type":"Organization","@id":"https://www.syncmyreviews.com/#organization","name":"SyncMyReviews","url":"https://www.syncmyreviews.com","logo":{"@type":"ImageObject","url":"https://www.syncmyreviews.com/brand/syncmyreviews-logo-512.png","width":512,"height":512}},"publisher":{"@type":"Organization","@id":"https://www.syncmyreviews.com/#organization","name":"SyncMyReviews","url":"https://www.syncmyreviews.com","logo":{"@type":"ImageObject","url":"https://www.syncmyreviews.com/brand/syncmyreviews-logo-512.png","width":512,"height":512}},"isPartOf":{"@type":"Guide","name":"Google Business Profile Best Practices Playbook","url":"https://www.syncmyreviews.com/guides"}} {"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://www.syncmyreviews.com/"},{"@type":"ListItem","position":2,"name":"Guides","item":"https://www.syncmyreviews.com/guides"},{"@type":"ListItem","position":3,"name":"Business Attributes","item":"https://www.syncmyreviews.com/guides/gbp-business-attributes"}]} ```