--- description: How to link your Facebook, Instagram, X, and YouTube profiles to your Google Business Profile so social posts surface inside Google Search and Maps. title: Connect Your Social Profiles to Your GBP | SyncMyReviews Guides image: https://res.cloudinary.com/de3yzjwhk/image/upload/v1774523070/seo/og_image.jpg --- [Skip to the steps](#how-to) Google Business Profile Playbook # Connect Your Social Profiles to Your GBP Linking Facebook, Instagram, X, and YouTube directly from your GBP lets your social posts and events surface in Google Search and Maps. It's the simplest follower-growth multiplier on the platform. Guide 10 of 17 Last reviewed August 21, 2026 20%of customers check social media before visiting a business +9%increase in GBP impressions in the Painting with a Twist + Soci case study +10%increase in web clicks and phone calls in the same case study Sources: 2025 Uberall The Lowdown on Local Search, Painting with a Twist Case Study ## Connect Your Social Profiles to Your GBP ## How to add social links 1. Go to your Business Profile. 2. Select Edit profile and scroll down. 3. Next to "Social profiles", click the pencil icon. 4. Use the dropdown to select a platform (Facebook, Instagram, X, YouTube). 5. Paste the full URL to your profile. 6. Click "Add social profile" to link more. 7. Click Save. business.google.com / profile / edit #### Social profiles Facebook facebook.com/sweettreatatx Linked Instagram instagram.com/sweettreatatx Linked X (Twitter) x.com/sweettreatatx Linked YouTube youtube.com/@sweettreatatx Linked Add social profile #### Best Practices * Prioritize Facebook, Instagram, X, and YouTube — these have the deepest GBP integrations today. * Use the canonical profile URL (https://instagram.com/your-handle), not a deep link to a specific post. * Audit links every quarter — broken or merged accounts hurt trust. Case Study · with Soci ## Painting with a Twist: Linked their socials to GBP and grew Google-sourced traffic across the board. * +9% increase in GBP impressions * +10% increase in web clicks and phone calls * +14% increase in Google-sourced users (cross-platform discovery) ## Watch the Social Links tutorial Walk-through of how to link your Facebook, Instagram, X, and YouTube profiles to your Google Business Profile so social posts surface in Search and Maps. ## You're done when * Each linked profile opens the correct canonical URL. * You linked only the platforms you actively maintain. * The links are saved and visible on your profile. Put your reviews to work ## Turn the work you just did into digital trust everywhere customers look A polished Google Business Profile is only the start. SyncMyReviews pulls every review you've already earned across Google and Facebook into one place, then puts that hard-won social proof to work on your website, in your emails, and anywhere a buyer is deciding whether to trust you. Start your 14-day free trial ## Related guides [Google PostsUse Google Posts as a Marketing Channel, Not a Notice Board](https://www.syncmyreviews.com/guides/gbp-google-posts)[Photos & VideosShow Up With Photos and Videos That Earn the Click](https://www.syncmyreviews.com/guides/gbp-photos-videos)[Chat & MessagingLet Customers Message You Through WhatsApp or SMS](https://www.syncmyreviews.com/guides/gbp-chat-messaging) ## Language * ![](https://www.syncmyreviews.com/assets/us.png)English * ![](https://www.syncmyreviews.com/assets/fr.png)French * ![](https://www.syncmyreviews.com/assets/de.png)German * ![](https://www.syncmyreviews.com/assets/nl.png)Dutch * ![](https://www.syncmyreviews.com/assets/es.png)Spanish --- [LinkedIn](https://www.linkedin.com/company/syncmyreviews) ```json { "@context": "https://schema.org", "@id": "https://www.syncmyreviews.com/#organization", "@type": "Organization", "name": "SyncMyReviews", "url": "https://www.syncmyreviews.com", "logo": "https://res.cloudinary.com/lkrs/image/upload/v1760611787/SyncMyReviews/global/syncmyreviews-logo.jpg", "description": "SyncMyReviews helps businesses collect, manage, and display customer reviews to enhance credibility and trust.", "sameAs": [ "https://twitter.com/SyncMyReviews", "https://www.linkedin.com/company/syncmyreviews", "https://www.facebook.com/syncmyreviews" ] } { "@context": "https://schema.org", "@graph": [ { "@id": "https://www.syncmyreviews.com/#website", "@type": "WebSite", "name": "SyncMyReviews", "url": "https://www.syncmyreviews.com/", "publisher": { "@id": "https://www.syncmyreviews.com/#organization" } }, { "@id": "https://www.syncmyreviews.com/#software", "@type": "SoftwareApplication", "name": "SyncMyReviews", "description": "Platform that automatically syncs, manages, and displays customer reviews from Google Business Profile and Facebook Pages on your website in real time for SEO and trust building.", "applicationCategory": "BusinessApplication", "operatingSystem": "Web", "slogan": "Every review. 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