Show Up With Photos and Videos That Earn the Click
If your Profile could talk, what story would it tell? High-quality photos and videos do the talking — they show what makes you unique and give customers a reason to choose you over the listing next door.
Sources: Google Internal Data
Show Up With Photos and Videos That Earn the Click
How to add photos and videos
Go to your Business Profile.
Select Photos, then Add photos, then Select images and videos.
Choose the photos or videos you want to upload (you can multi-select).
Select Open.
Review the upload status; new media usually appears within a few minutes.
Best Practices
- Cover the full set: exterior (so customers find you), interior (vibe), product (what they buy), and team (trust).
- Use natural light. Avoid stock images — Google can spot them and may suppress them.
- Add 1-2 fresh photos per week. A 'living' Profile gets surfaced more often than a static one.
- Keep videos under 30 seconds and under 75 MB so uploads succeed reliably.
Businesses that add photos to their Business Profiles receive 42% more requests for directions on Google Maps and 35% more website clicks. Photos are not a 'nice to have' — they're a primary ranking and conversion lever.
Watch the Photos & Videos tutorial
Walk-through of how to upload, organize, and refresh photos and videos directly inside your Google Business Profile.
You're done when
- You uploaded exterior, interior, product, and team media.
- Photos are original and well lit, not stock imagery.
- New media appears on your profile within a few minutes.